{"id":4441,"date":"2024-02-01T14:02:00","date_gmt":"2024-02-01T14:02:00","guid":{"rendered":"https:\/\/levellab.ee\/portfolio\/festivals-study\/"},"modified":"2026-03-16T07:23:39","modified_gmt":"2026-03-16T07:23:39","slug":"festivals-study","status":"publish","type":"portfolio","link":"https:\/\/levellab.ee\/en\/portfolio\/festivals-study\/","title":{"rendered":"Festivals Study"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"4441\" class=\"elementor elementor-4441 elementor-1118\" data-elementor-post-type=\"portfolio\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2c1f3492 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2c1f3492\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-524c8857\" data-id=\"524c8857\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4f5fab35 elementor-widget elementor-widget-text-editor\" data-id=\"4f5fab35\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><\/p>\n<p><strong>Background<\/strong><\/p>\n<p>The aim of the study is to map visitors to festivals held in Estonia, their travel behaviour when attending festivals, their preferences and visiting habits, spending at the festival site, and their satisfaction with different aspects related to the organization of festivals.<\/p>\n<p><strong>Methodology<\/strong><\/p>\n<p>As part of the study, visitors aged 16 and over at 28 festivals held in Estonia in 2022 were surveyed. The questionnaire was available in Estonian, English, Finnish, and Russian and consisted of 21 questions.<br>The survey was conducted from April 25 to October 23. Festival visitors could complete the questionnaire independently via QR codes distributed at the festival sites or with the assistance of an interviewer.<br>A total of 3,650 people responded to the questionnaire. On average, 130 visitors per festival completed the survey.     <\/p>\n<p><strong>Benefits<\/strong><\/p>\n<p>The study provides an overview of festival visitors\u2019 expectations and evaluations, offering useful input for organizers when preparing new festivals.<\/p>\n<p> <\/p>\n<p>Project client: Enterprise Estonia (EAS)<br>Project implementer: LevelLab<br>Study duration: 04\/2022 \u2013 12\/2022<\/p>\n<p><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f5c1a64 elementor-widget elementor-widget-raven-button\" data-id=\"f5c1a64\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;turn_to_popup_action_button&quot;:&quot;no&quot;}\" data-widget_type=\"raven-button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"raven-widget-wrapper\">\n\t\t\t<a class=\"raven-button raven-button-widget-normal-effect-none  raven-button-text-align-center raven-button-link elementor-animation-none\" href=\"https:\/\/levellab.ee\/wp-content\/uploads\/2024\/02\/3961300_festivalide-uuring-2022aruanne.pdf\" target=\"_blank\">\t\t\t\t<div class=\"raven-button-overlay\" ><\/div>\n\t\t\t\t<span class=\"raven-button-content\">\n\t\t\t\t\t\n\t\t\t\t\t<div class=\"button-text-container\">\n\t\t\t\t\t\t\t\t\t<span class=\"raven-button-icon raven-button-icon-position-left\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-arrow-down\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M413.1 222.5l22.2 22.2c9.4 9.4 9.4 24.6 0 33.9L241 473c-9.4 9.4-24.6 9.4-33.9 0L12.7 278.6c-9.4-9.4-9.4-24.6 0-33.9l22.2-22.2c9.5-9.5 25-9.3 34.3.4L184 343.4V56c0-13.3 10.7-24 24-24h32c13.3 0 24 10.7 24 24v287.4l114.8-120.5c9.3-9.8 24.8-10 34.3-.4z\"><\/path><\/svg>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<div class=\"raven-button-texts-wrapper\">\n\t\t\t\t\t\t\t<div class=\"button-text\">\n\t\t\t\t\t\t\t\t<span class=\"raven-button-text\">\n\t\t\t\t\t\t\t\t\tView the final report\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t<\/a>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Background The aim of the study is to map visitors to festivals held in Estonia, their travel behaviour when attending festivals, their preferences and visiting habits, spending at the festival site, and their satisfaction with different aspects related to the organization of festivals. Methodology As part of the study, visitors aged 16 and over at [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":3896,"menu_order":34,"template":"elementor_canvas","portfolio_category":[51],"portfolio_tag":[],"class_list":["post-4441","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry","portfolio_category-economy-and-entrepreneurship"],"acf":[],"_links":{"self":[{"href":"https:\/\/levellab.ee\/en\/wp-json\/wp\/v2\/portfolio\/4441","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/levellab.ee\/en\/wp-json\/wp\/v2\/portfolio"}],"about":[{"href":"https:\/\/levellab.ee\/en\/wp-json\/wp\/v2\/types\/portfolio"}],"author":[{"embeddable":true,"href":"https:\/\/levellab.ee\/en\/wp-json\/wp\/v2\/users\/1"}],"version-history":[{"count":6,"href":"https:\/\/levellab.ee\/en\/wp-json\/wp\/v2\/portfolio\/4441\/revisions"}],"predecessor-version":[{"id":4448,"href":"https:\/\/levellab.ee\/en\/wp-json\/wp\/v2\/portfolio\/4441\/revisions\/4448"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/levellab.ee\/en\/wp-json\/wp\/v2\/media\/3896"}],"wp:attachment":[{"href":"https:\/\/levellab.ee\/en\/wp-json\/wp\/v2\/media?parent=4441"}],"wp:term":[{"taxonomy":"portfolio_category","embeddable":true,"href":"https:\/\/levellab.ee\/en\/wp-json\/wp\/v2\/portfolio_category?post=4441"},{"taxonomy":"portfolio_tag","embeddable":true,"href":"https:\/\/levellab.ee\/en\/wp-json\/wp\/v2\/portfolio_tag?post=4441"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}